There is hardly any organization in the world who don’t treat their customers as their first priority. Customers are the top priority in any organization to make their business reach top. Those who do not focus on their customers are most certainly do not face success.
Nearly many companies have made customer satisfaction as their policy and have marked it at number one. If statistically speaking, the customer doesn’t really like talking in an IVR, almost 83% of customers feel that it provides either no value to benefit. They think that with more and more people turning on to mobile applications and new technology they hardly give importance to IVR and treat it downhill.
So, how you will make your customers fall in love with the IVR? It can be possible with the study showing an estimation that IVR is prepared to grow at a staggering 27.4 percent by 2019.
Where did this growth come from?
Nearly 60% of customer service interactions take place over the phone. This shows that the rising number brings in a number of IVR for their own businesses. Don’t you think that telephonic conversation should be well executed with an IVR?
Your Customers Expect These 5 Things From Your IVR
Today everyone, from every sphere of life is a technology savvy. So, when talking about customers they too prefer using technology even while talking about customer service and experience. More than 66% of the customers are likely to leave the company after high effort interaction and call waiting on a phone call. About 82% of customers do not want to spend money on those businesses who do not interact with them nicely.
Let’s check what an IVR can do for your customers to enhance their experience.
#1 Warm and friendly voice attract customers
A warm and friendly voice attracts customers to remain on the call and about 5 to 7 percent increase in customer satisfaction. If your customers love the voice behind the call, they will definitely want to interact with you and want to do business with you. An IVR makes your easy at a great extent, it lets your customer easily reach you and to the specific department, he want without connecting to the wrong department. It saves your time as well as customers time too. An IVR is pre recorded and does not have expression or body movements, so try to make it appealing and ravishing that attracts customer attention.
# 2 Use Creativity and humor
Your customers when call you do not want to interact with a machine or recorded voice, they need personal human voice calling. So, you can use the advantage of talking to them when finally they have selected to talk to customer agent for the query. When on a call with them, you can use some creativity and humor to attract them and make them love the call which will result in the long duration of the call and can bring you positively.
# 3 Use Personalize IVR message
An IVR makes a lot of work easier, if your customers call you, you can even make the message personal for a specific person only that makes them feel special and heard. If you will treat your customer in such a way, they will want to be a part of your company for sure. An IVR can also be used to reconnect to the same customer through history and can also greet them with their personal name with providing overall a great customer experience. Like, “ Hello, Mr. Verma, welcome to our company”.
# 4 Make customers call prior to everything
As already discussed how a customer call is important to one organization. Even a single call missed can lose you a great amount of money. It is always advisable to treat every call at utmost importance without letting it go. An IVR makes the work a way easy by providing the personalized message and even a call missed can be seen at the history and an agent can reconnect to the call to find out whether the call is worthy to bring in business.
# 5 Keep it simple
It’s a psychological fact that people love those things which are easier to understand. So, in order to run the business smoothly, you should keep your presentation concept as simple as possible through comprehensive. As per research, 22% increase in simplicity will raise customer loyalty up to 97%. How can a prospect be taken up to the transactional cycle while he is confused? Thus, follow a simple notion, create a smooth path between you a consumer for healthy bonding.