Top 5 ways to manage Unprofitable Customers

What can we do to manage unprofitable customer?

Foundation of any successful business lies on satisfied customers, so managing them effectively is utterly important. There is no doubt that dealing with customers’ demands is difficult. But, there are few customers that are just ‘waste of time’ and referred as unprofitable customers since dealing with them costs companies more than the business they provide.

Could you answer immediately, how many unprofitable customers you have? Um..2, 3 – you probably don’t know. Your company is probably profitable and you are not distracted by an unprofitable customer. But, there are chances that you might have them and you should know how to manage them.

How to deal with such customers ?? Well, the right way to manage unprofitable customers are:

Try this:

1. Sort Your Customers by Revenue

There are some customers which provide you revenue and some don’t. You have to be very clear about this. Increasing the number of customers is a great way to increase your revenue. But, you have to be clear with who provide you more benefit and sort your customers accordingly. Then, look at the breakdown of the costs of serving each of them.

Many don’t even know which part of their company is more profitable, although it is very easy to find out.

2.Look out what brings in business and what keeps it away

Before you start any business, you notice other businesses strategy and their success rates. But instead, you should focus on the customer which will give you best chance to be successful. No matter which services you provide, you need to have a clear group of individuals who would see a value added from your product or service.

Your focus on which customers are bringing in the business and which keeping it away should be managed properly.

3.Make them pay for everything they get

Make your customer pay for whatever they purchase. Suppose, a customer buys a product online and wants special delivery options, packaging or features, all of this is fine as long as they pay for it.

Small businesses often are so focused on maintaining customer relationships that they ignore a basic principle: “Your price must cover the cost”.

Customers are very important for your growth and also necessary to make them pay whatever they purchase. Businesses have found that the customers will stay with them despite price increases from 50% to 70% if you know the technique of how to manage them.

For example, In a restaurant, customer order any food. You can say “We would be happy to serve you, but there’s an extra cost for providing that service”.

This will create an impact and your customer will remain.

4.Negotiate the contract

“I like your product, but the price of the product is way out of line. We’re used to paying half that much”.

Now, this wasn’t supposed to happen. Right?? You have invested a lot of time in making your product and if the customers say such things, it demotivates you and you don’t want to compromise with the cost. This kind of dilemma is not new. If you are doing a business it is necessary to work both the ways i.e. on customers side and on businessman side.

A competitor who finds a creative way to satisfy both the parties can steal the business.

If nothing of the above works, try this:

5.Try getting customers to fire themselves

As of now, you are clear that Customers are everything for a business to run. It is not easy to fire unprofitable customers themselves. One way to do this is to offer different levels of service and allot your unprofitable customers to the lowest level. Give them phone-based support but do not ignore them.

These things will let your customers fire themselves.

Now surely this is an inconvenient truth for many of those who would believe ‘the customer is always right’.

There are some ‘don’ts’ which should not come between you and your unprofitable customers.

  • Do not let your emotions drive you

The first important thing you have to take a note on that do not let your emotion drive you i.e. use data to understand your unprofitable customer. It is possible that a customer has been with you for long and so the idea of disinvestment seems a bit frightful.

Use data to understand that for how many times they were profitable and unprofitable.

  • Do not raise product Prices

Do not raise your product prices as a makeup for losses you incurred because of unprofitable customers. This might make your present customers unhappy. The hike in prices would be viewed as injustice to your profitable customer and this may lead them unsatisfied.

  • Do not doubt the Top-line earnings and Bottom-line Profits

Make a thorough analysis of top line earnings and bottom line profits. It is essential to understand whether the large investment is making profits and contributing to the bottom-line.

It is important to focus on customers profitable to your organization and the ones who give you a headache. Avoid these mistakes and manage your organization well.

After this analysis, your company can know unnecessary baggage and needless expenses.

How business grows with Testimonials?

Do you know what a Testimonial can do for your business? Well, being a businessman you should know the pros of testimonials. If you want to do Business through a website, testimonials can give a huge boost to your business. Testimonials can be used as text, audio, pictures or video formats on your site. You can introduce and promote your product in a more convincing manner.

A testimonial is one of the most effective ways to pitch your product or service to people who have never heard of your business and boost their interest. These are attractive, captivating and appeal visitors interests.

Customer testimonials are powerful motivators because it offers a third person review of your company, offering excitement and insurance to your prospects.

Yes, getting excited? These are very helpful as they help your business grow and highlight the important part which you decide to share with others and is a platform to show-off how others have benefited from your product or service, making it a powerful tool in establishing trust and encouraging potential buyers to take action.

If I tell you some key factors and advantages of testimonial, I will fall short of words as it has a lot of benefit for a business whose revenue and publicity comes from online trading.

Some important high points are:

It lets customers do your marketing

How? Well, Testimonials are the easiest way to enhance your business in a website, as it highlights some important and driving force factors of your website. These play a major role in the overall success of your business and let’s customer post their points of view and details what they think about the product, which you are advertising on the website.

Adds Credibility To Your Business

Business growth and success depends upon how good or bad publicity or advertisement were done in order to attract visitors. With the help of testimonials, it is far more easy to add credible  highlight and what let new customers know more about you by finding out the what other customers feel for you.

Video Testimonials or Picture Testimonials can grab attention of your prospects

A video testimonial is a very interesting and unique. Sales pitch will stand out and grab the attention of your prospects in a disguised manner. Video captivates the mind of user and also delivers a long lasting impact that can not only remain in the mind but also provoke him to go for it

Builds Trust And Enhance Your Goodwill

When customers review your product that what the product has done for them, it builds their trust and also enhances the goodwill of your product and your website. They tell and share their experience about what they have felt for the product and also help other users to know the qualities and give them a knowledge about it beforehand. And also lets visitors become your customers.

Testimonials overcome Dubiousness

A good testimonial has a power to convince even your ‘tough sell’ visitors. Testimonials help in overcoming any doubt or skepticism of your product as the previous customers share their practical knowledge of how the product has helped or changed their life.

These are some of the benefits of Testimonials that boost up your sales and if you are not using testimonials on your website, you’re missing out on one of the most powerful, easy to use and also an economical marketing tool which easily does your product publicity around the globe.

And always remember

“A satisfied customer is the biggest business strategy”.

5 good reasons to compete on value rather than price

“When you sell on price you are a commodity.

When you sell on value you are a resource.”

The first thing that comes to our mind when we go and buy a product is what is the price of the good or service? How much does it cost? What value of our money would we get?

Price and Value are always measured on a weighing scale. Some give more emphasis on value and some on price. But have you ever thought of what one pays heed to?? Well, Price of a product is an important factor as it decides your profits and reflects on demand of the product. Price and demand are inversely proportional to each other. The lower the price of the product, the higher will be the demand and vice versa. But, you should not sacrifice the value of the product when you are accumulating wealth.

In the words of Warren Buffet,

“Price is what you pay and Value is what you get”.

This should be one’s motto to achieve long-term success. For example, a customer buys a product of low price, he will be satisfied only for the time being but if he gets a high-quality product the satisfaction will be lasting.

More than ever before, customers chose to buy from a company not just because it offers a product with a fair price, but also because that company has good values and offering a great quality product. Since price often reflects an important part of what someone gives up, a customer’s perceived value of a product will be affected by a marketer’s pricing decision. An easy way to see this is to view value as a calculation:

Value = perceived benefits received / perceived price paid

What are the Reasons that makes you compete on value rather than price??

The answer to your question are below:

Creates Reliability And Trust

Emphasis on Value causes reliability and trust to your brand. The more your customers trust you the more would be their goodwill.

We all know that customers attitude is often drive by the recent experiences or by the perception of others recent experiences, particularly where service or product reliability is at issue. So, the reliability of supply is clearly the essential basic component in building customers confidence.

Makes your Customers Happy and Satisfied

Customers are the basic foundation for business growth. The toughest job selling value to customers is getting them to picture the full depth and breadth of everything your company has to offer.

As they say “A satisfied customer is the best business strategy of all”. Making your customer happy is not a tough job if you are doing your work with honesty and focusing on the value of the product. Because the last thing that will always remain in the mind of the customer is “The product’s value”.

Makes your Targets chose wisely

New companies often make one fatal mistake that forces them to compromise on price. Companies don’t narrow their target market and don’t understand their products likely aren’t for everyone. The business you do and the products you make should be chosen wisely.

For example, if you are selling a Toll-Free number then you cannot target the students.

Target the audience who need it rather than just publicizing anywhere. The more you focus your target market, the more value you can create and offer.

Gains Long Term Goodwill

A valuable product helps in gaining long term success and also results in achieving goodwill of your brand.

Goodwill is difficult to price, but it does make a company more valuable. For example, a company like Coca-Cola, who has been around for decades, makes an avidly popular product based on a secret formula and is perceived positively by the public, would have a lot of goodwill.

The company’s image and goodwill all depend on the value and quality of a product.

Makes Substantial profits you deserve

When you sell a product based on value not just the basic value of your product or service, but the entire experience a customer enjoys. You have added much more in “use value” to their lives than what they paid, while also making the substantial profit you deserve.

Competition on value is a positive experience as it only benefits your customer. Value is always a long term gain and price is short term. So, you decide yourself that you want to focus on price or value.


5 Top Myths About Toll-Free Services Debunked

It is just not enough to establish a business but also indispensable to make it accessible to the customers. Toll-Free numbers allow your customer to contact you without any charge. These numbers are essential for any business since these have benefits like they add credibility to your business, they are easily accessible to customers, save money to customers, offer greater reach to business and more. These numbers are a must if you wish to provide customer satisfaction.

“ Happy customers are more loyal and more likely to refer your business forward, which in turn can increases business growth and increases opportunity”.

A Toll-Free number is a phenomenon which is gaining immense popularity nowadays. There are some growing misconceptions about toll free numbers that need to be cleared.

Debunked here are some common myths that are off-tracking businesses from securing its potential supremely:

Myth # 1: Toll-Free Numbers Cost a Bundle

Fact Most small business owners think that a toll-free number costs them an arm and a leg and are hesitant to use these numbers. But, they fail to see the bigger picture. Finding the right service for call tracking make a big difference.

These 1800 numbers are thought to be costly and this is the reason a business man think that it is not of their use.

But, you should know that these numbers can generate a huge return on your investment and can cover a wider audience in a short span of time.

Myth # 2: Call-Tracking Feature causes Technical Issues

FactGenerally it seems that a toll-free number requires greater manpower and staff to perfect them. But, this is absolutely not true.

Implementing a call tracking feature is as simple as adding an extract of codes to the web pages. Call tracking feature starts to fetch useful data as soon as the code is set up. It is easy, effortless and does not require too much technicality.

Myth # 3: Resolving Customers Issues takes Time

Fact People think that due to disconnected systems, complex user interface and multiple applications causes system overload. But the fact is when a customer query needs a resolution then a toll-free number reduces the overall call handling time and thus speeds up the query.

This is done by setting up multiple channels such as voice mail, email, or personal phone numbers can resolve customer queries.

Myth # 4: SEO Gets Hampered

Fact Wrong again!! In the past, this was a great deal and people fear that call tracking was harmful to the SEOs. The fear involved that if Google mentioned inconsistent phone numbers of your business, it might push your pages down on the search engines. Well yes, this can be a real fear if the phone numbers are used inappropriately.

But, the Dynamic numbers display virtually using JavaScript, based on the keyword or source of the visitor. The hard coded phone numbers do not change and make no negative impact on SEO.

Myth # 5: No use of Toll-Free Number because you are focusing on driving Traffic to your Website

FactThis myth does not mean that you need an easy-to-remember number for advertising. As 20% of people still don’t use the Internet and it is not necessary that they come to your website.

Bill Quimby says-

“The most tangible and measurable benefit of a great vanity number is an increased response rate to all advertising”.

Well yes, A toll-free number can be of great use and a good toll-free number can increase your response rate more by 12% to 42%.

Now, You can see that how these myths are getting between you and valuable data.


Avoid These Mistakes to Make Your Brand a Success


Establishing your foot in the market is a tough task. When you want to grow your market but fail to do so you begin to lose hope. Like you, there are several other entrepreneurs that want to know how to frame a strategy that works.

As they say “A Brand is not just a logo, website or a business card, it is an experience”. Well, I totally agree with these lines. Branding and its complexities are very wide. You should know what precautions you should take while building a brand name. If people like you, they will listen to you, if they trust you they would be happy to be your customer. This is the magic of branding.

Trusting is a very important factor in building a brand as it helps in people knowing you and it develops trust in them. Being an entrepreneur, building a brand is not easy. It takes a lot of skill, hard work, and a little luck.You have to be careful at every step you take and have to be a little cautious.

Starting an online business begins with filling a need and building credibility. There are some factors that go into making your online business a smashing success and some inaccuracies which you should avoid while constructing a brand. I have listed out 10 mistakes which definitely you should avoid.

No Plan of Action

Before you get an idea to build a brand you must have a plan of action and formal business plans to make your brand a success. Planning beforehand to build a brand helps in the growth of business. Making a strategy and proper approach is essential to take your brand to the heights. The plan should be proper with well-driven proofs, to make it a hit. Give your brand some time to organize and plan an array to make it your success story.

Zero in too much on little things

Steve Tobak, founder of Invisor Consulting, a business strategy firm, and author of Real Leaders Don’t Follow: Being Extraordinary in the Age of the Entrepreneur says “First, you need to get the business off the ground”.

Focusing on little things such as how your logo of the brand looks, how your business card looks, or other such little things which are not required to give your emphasis on. Try to focus on larger perspective rather than giving a thought to this stuff.

Giving bigger thought to money

Well, money is just a number when it comes to building a brand. You should focus on building a high-quality brand rather than focusing on making money. Do not think about branding as a way to put your name out there by just focusing on being famous or making money. Initially, you don’t have to focus on making money. Slowly and steadily you will reach success by keeping quality and making goodwill as the main factor.

Be a copyist to other Brands

If you are starting a new company, you tended to copy or mimic other brands business by taking their ideas or using it as a medium to their own business. Well, I would say a big no no to this. As while creating a brand you have to be original and new. These things attract your customer first.

Customers are very intelligent, they know, who to choose and which brand will give them more benefit. You really have to bring out your original and fresh idea while building your brand. The success of others should not be viewed as a blueprint because what works for one company, won’t necessarily work for others.

Not checking Results

It is possible to become so focused on building a brand name, that you sometimes forget to check in and see the results. Utilize analytics tools to find out how you appear to others. This can save your time and money when you quit using techniques that aren’t successful. Focusing on the outcome and the results will make your brand more upright.

Lack a clear vision

“A question all startups should ask themselves is, ‘what do I want to be when I grow up?’ Aspirations drive decisions organizationally. You need to be clear and definite when you are planning your brand and where you want to take it in future. A clear mindset and vision help you to achieve that what you are hankering for. If a startup can’t envision where they want to go, they can’t make smart decisions to get there.

Fail to choose a good Brand name

You have to be a bit clever when you are choosing a good brand name. A unique brand name helps in deciding your next step. And when a customer doesn’t know about your brand but knows just your brand name i.e. he only knows you by your name. If the name is unique he wants to inquire it further. So, it is the foremost thing which you should focus on. Your brand name should be quirky, extraordinary, noteworthy and more such types of adjectives.

No backup Plan

When you are starting a new plan, be it a business, project, new home, new job or anything; you need to have a backup plan.

As we have discussed it earlier that why you need to have a proper plan before starting up with a new brand and how it helps you further. If a plan fails, be ready with a backup plan which you consider as the next best option.

Neglecting to invest in Brand Development

It is impractical to say that startup companies have a huge amount of money to invest in advertising, marketing, and publicity. Well, let’s be real, developing a brand story and pushing it out are two different things. Startups should make their focal point on the former one rather than the latter one. In developing a brand, it involves more than just marketing which includes sales, advertising, decision-making and more.

Fail to Google yourself

Google is the first search engine, everyone uses first. Have you tried to Google yourself recently? Well, you should do! A large mass of people uses Google as their first search engine and any new thing they hear, they first try to Google it and type in your brand name to inquire more about your company and other details. Now, being on the top of the search list you can create a huge impact on them.

One only tries to open the first link. By keeping on top of the highest search result hits, you can be one step ahead, and ensure that there is no embarrassing or incorrect content connected to your brand name.

Business online presence is important to build up your brand. So why would you compromise your company’s integrity by making avoidable mistakes? By now, you should have got that there is no specific formula to build a brand but that doesn’t mean that there aren’t certain thing that business can do to help the process.

Here, I want to share the potent line of Steve Forbes which says “Your brand is the single most important investment you can make in your business”

Some of the brands that have failed a big time by not avoiding these mistakes!!

Mc Donald

The year’s most upsetting new mascot happened to come from one of the world’s biggest marketers – and was aimed at children! “Say hello to our friend, Happy!” said McDonald’s of its toothy new Happy Meal mascot. Instead, many ran screaming.

Mac Donald’s have been around since 1950’s, slinging hamburgers, fries, milkshakes, Happy Meals; a brightly-colored oasis for busy parents, kids, families, and workers-on-the-go to get something to eat. 40% of Mc donald’s profit comes from happy meals. The trouble was that nobody goes to McDonald’s for sophistication, they go for convenience.


The Samsung story is not new to anyone. Samsung had an explosive year. You know you have a disaster in your hand when it started affecting customer safety and that what happened with Samsung’s Galaxy Note 7. Due to overheating many devices got burned and leading to customer’s life in danger. Nobody could have thought that a mobile phone could lead to this.

Crystal Pepsi

In 1992, PepsiCo attempted to enter the flourishing “new-age beverages” market with its clear, caffeine-free Crystal Pepsi. The company promoted the product as a healthy and pure diet beverage. While sales over the first year were a strong $470 million, many of the purchases were likely due to curiosity. Not only were consumers not convinced by Pepsi’s health angle, but many cola-drinkers expected a darker beverage. Many customers also felt it tasted just like an original Pepsi.

These brands are of top quality and even then they’ve failed or not worked extremely well. By either doing some silly mistakes or not tried to cope up with the competition or just being very ordinary.

By taking these brands as an example, you should avoid these dumb moves. Buying a vanity toll-free number is a proven way to build your brand.

Why your business need an IVR

business-ivrIVR is an interactive voice response that is automated by the computer system and allows people to connect with the computer’s database, that can be via emails, fax etc., usually it is the telephone.

We all are aware of the concept of the call centers… Do we..??
‘Press 1 for sales’,’Press 2 for marketing’… Yeah..?? Remember..?

The IVR service firstly deployed in the 1970s for the use of call centers, but it was too expensive and with the complicated technology.
Now it’s being a decade later that the technology became more affordable, cost effective and able to used with voice recognition.
Voice recognition helps your customer to collect information without wasting their time with prerecorded messages in detail.

For Example: If you call any operator’s (such as airtel, vodafone, BSNL, idea etc.) customer care and want to know about your balance and validity then IVR helps you to reach the particular destination of information and with the help of the computer’s database, and the voice recognition feature, announce your balance details with validity (if applicable).

IVR is of two types, usability depends on the demand:

  • Inbound IVR: use to automate the calling answering process.

For example: ‘Press 1 for DTH’,‘Press 2 for the Internet’,‘Press 3 for other assistance’ etc.

  • Outbound IVR: use to take the feedback from the customer.

For example: After solving the customer’s query, you can make an automated IVR call to the customer and ask ‘Press 1 if you are satisfied or Press 2 if you are not satisfied.’

Why only IVR?

Grab every call

Your every call is an important one as your customer. You may miss a big order call but now you will never miss any call whether your phone is switched off or not with you for some reason. IVR services give you a list of all the customers who called you and whose call was missed.

Intense fight

There are many companies are in hurry to grab the attention of the customers but unfortunately, they fail because of the low budget.

Although the multinational companies don’t give attention to the individual customers but they use large marketing budget and images to grab their attention to them.

But what about the small businesses, what should they do…??
They do not have the high budget and have any image in the market too.
The IVR services are not less than a boon for them. Now they can provide all type of customer service in their low budget.

Enhances company’s image

You undoubtedly want to impress your caller and convey a big company image but you do not want to expense too much like a real receptionist. Through the IVR services, you can handle the calls for multiple departments and project a professional business image by providing the extension for each function.

Location doesn’t matter

No matter where you are, you can manage the call routing to your home, mobile or any other number. Enjoy your convenience and never miss your crucial phone call too.

MIS (Management Information System)

Don’t worry..! If you are out of papers. IVR services come up with call logs, call recordings and notifications features for each call. Now you do not have to remember what details you gave to each of the prospects.

Number ends with your business

Suppose your business grows and you want to move your business. But if you are dealing with your customers by your regular phone numbers, what would you do now..? You may call each and every customer and inform about the relocation…. Don’t you think it’s going to be very hectic and impossible..??
The IVR services give you a solution for this, now your number will never change doesn’t matter what is your office location.

IVR services are all about No Hardware ! No Software ! As Easy as your Email 🙂

Boost Profits With Toll Free Numbers


Being an entrepreneur the first thing that creeps into your mind are profits and boosting revenue for your company. There are palpable reasons why toll free numbers are helpful in boosting overall revenue of your company. Let us have a quick look at how:

Is Your Company Tired of Losing Valued Customers?

There can be multiple reasons of losing your customers and your inaccessibility is one of the biggest reasons. Do they remember your phone number? Do your customers think twice before calling you repeatedly specially if you are located out of their cities? Yes, they do and in a world where people maintain hectic schedule, your phone number is hard to remember.

So What Can You Do?

There is one clear-cut solution for retaining your customer. Subscribe to a toll free number. When your customers are exempted from charges and can call you free of charge irrespective of your location nation wide then they tend to call you more and are likely to become your prospective customers.

Not only this, all toll free numbers have a common 1800 (code for India) and a 3-4 digit common numbers controlled by operators. So, your customers need to remember just 4 numbers. Moreover, if you choose a vanity number that can spell your company name or the business you deal with then you can create your brand image in a big way without investing more!

Saving is Earning! Isn’t it?

You can save a great deal of money. Buying a toll free number means that you are cutting down on costs of heft monthly bills you pay. You do not need to pay anything for maintenance of the number as this is done by the service provider. That apart, you need not incur any cost on installation of hardware and can activate these numbers on your current land line or mobile numbers.

Needless to say, more queries means more prospective customers and that means more leads which eventually means more profits!


5 Unique Ways Toll Free Numbers Boost Sales


Despite the exponential rise of internet users, the significance of toll free numbers has not lessened. These numbers have become an indispensable asset for businesses whether big or small. 1800 toll free numbers help you gain both credibility and recognization in the market and boost sales. Here are the top 5 unique ways toll free numbers enhance sales. Let us have a quick look.

Improves Overall Customer Satisfaction:

Needless to say, when customers can call you any time without spending any money, they would be happy. This is a great way to retain customers. When your customers face a difficult time reaching you, they become frustrated. With the help of 1800, you can put your customers at ease, as they are exempted of any charge and they can reach you at any hour of the day.

It is Easy to Remember:

These numbers have the same prefix: 1800. After that, four digits are given by the operator. Therefore, toll free numbers are easy to remember. Moreover, there are vanity numbers which are alphanumeric and can be remembered most easily. It is due to this reason that they are a significant marketing tool.

Establishes Your Credibility in the Market:

Yes it is true that people think that only big corporations can have 1800 numbers. So, the credibility and image of even the start up companies enhances greatly when they began to use toll free numbers which in turn result in increasing sales. So, if you are a company working from a basement, you can build your image once you are subscribed to toll free numbers.


Once you own a 1800 number, your location does not matter. Even if you move your set up to some other area, you can retain your old number and it does not affect your customers in any way. Once you purchase it, you are the owner of it and the number remains with you even if you change the service provider.

A Great Marketing Tool:

Toll free numbers help you track your marketing efforts because you can track from where the marketing source has originated. You can track missed, answered and unanswered calls and can use the data to trace your prospective clients.

5 Common Business Problems Solved by IVR


Gone are the days when pre-recorded prompts are used, today smarter companies are cashing on technology and using IVR to improve customers’ relationships. Let us have a quick look at how this interactive voice response solves 5 commonly faced business problems.

Problem 1: Your Customers Are Going Unheard:

Since IVR is the interaction of humans with machines, so whenever customers call you,they can reach you irrespective of time and then the calls are forwarded on the cellphone numbers of your sought after departments. This means you are available 24X7 for your customers and they can reach you any time of the day.

Problem 2: You Lack Adequate Manpower:

You do not need any for handling calls! With IVR, you do not real receptionist. IVR can handle a huge number of calls efficiently. So, checking account balances, enquiring about the business locations  or checking about available products become easy. Moreover, real manpower is error prone and cannot work as efficiently when there is a huge call flow.

Problem 3: People do not Know You:

You are new to business or virtual and hence you face a difficult time because people do not know you. IVR creates a positive impact on the minds of callers and give them the impression of your being a big company having multiple departments.

Problem 4: You can not maintain good customer relations.

IVR solutions can be personalized to please your customers. It is good to be addressed by your name. This lets your customers feel valued and helps you build a bond with your customers. The companies with customer centric approach make sure to use IVR.

Problem 5: Your products or services lag behind in the market:

Know why this happens? This happens because you are grossly unable to collect feedback. The IVR surveys are conducted on a large scale to provide customers with just the kind of products/services they need.


30 Magic Words That Persuade Your Customers


Free!heavy discounts and top-quality at dirt cheap price. These words are like music to the ears of all customers without exception. There are many more magic words that persuade your customers. Check out the list of 30 similar words that can stir the opinion of your customers and turn the masses to you…because we care for your business as much as you do! Read on