Vanity Number: An Intelligent Way For Business Branding

Projecting any business as the brand is not an overnight effort rather it takes a good portion of time to be done properly. The technology is growing so fast and each new technical advancement enables businesses to step forward a pace towards growth. In the list of such innovative implementations, the vanity number is given eminent position. Now, naturally,  the next question arises, ‘what is a vanity number?’, right?

What is a vanity number?

A vanity number is an alphanumeric combination, in which the digits are followed by the letters. These letters are chosen very carefully as it reflects the business image, certain product/ service or an acronym. These numbers enhance the business credibility and help the potential customers to easily memorize the company.

Sometimes a simple combination of digits is also used as vanity numbers. Since people remember words more than digits, therefore, companies prefer using alphanumeric integration so they can easily proceed the business branding.

For example, the splendid online marketplace for pizza delivery, Domino’s uses 6888-6888 customer care home delivery vanity number to help people. Using such simple combination reduces the human effort for searching and dialing multiple digits for making an order.

Another good example is, Beacon Hospice is using vanity number 1-800-HOSPICE for its service area in England. Now you can see that how easily this number can be memorized. Also, it gives a strong reflection for a certain business and helps a lot to increase inbound calls.

Benefits of Vanity numbers

Customers nowadays are running out of time and more demanding than ever before. They have no time to make a research on your product or services rather it is your responsibility to pop up your business before them in some fascinating manner. You have very limited marketing materials to prove yourself unique and beneficial. A minor mistake can blow away the whole business image and your potential customers. Now here worth noticeable to know how vanity number works as a protection shield for any organization.

  • Provides you with competitive advantage

Crafting an easily memorable phone number that directly links a concept to your organization gives a smooth way to all consumers to walk upon. It significantly increases the recall rate, inbound calls which, in turn, raises up the sale. Web-based lead generation has become common now and almost each organization is using it. A vanity number is a new technical approach to establishing a business brand and helps you to run a market campaign.

  • More calls, more sales

All organizations using the easily retaining vanity numbers have seen a considerable rise of 24% in their business as per statistical records. These numbers work as the best marketing material and help to generate more revenue. You can educate what your business is all about to people. You receive more call for your talented sales team to deal with and ultimately it brings business.

  • High ROI (Return on Investment)

The vanity number increases inbound calls 10% more than the web leads. It is natural, more calls mean more lead generation and more lead generation means more revenue. Therefore, investing for magical easily memorable numbers gets you back the whole amount in no time with extra profit.

  • Increases business credibility

How do you react to any unknown VIP number call? Do you ever call them fake?

Of course, no!

The similar case is true for organizations as well. When you have unique vanity number, it reflects a very positive image to the audience. It enables people to trust your services or products without doing many investigations.

  • Increases the number of repeat callers

Suppose any caller calls you for resolving his queries and after querying he doesn’t get into the transaction phase maybe because he is not in the condition to make the purchase. Now if you are using a vanity number, the caller can easily call you back to proceed further when he finds himself in a convinced and stable position. Thus, you can easily raise the number of repeat callers with the help of vanity numbers.  Read more….

 

 

 

All you want to know about Vanity Numbers

Most of the business owners are not aware of the fact that they can use vanity numbers for a lease. If you are one of them then continue to read on!!

If an organization doesn’t have a toll-free number, it can get vanity numbers on a lease. The ideal way to maximize the customer base is through marketing and a vanity number promise to give you rapid expansion through marketing. These numbers are powerful tools for advertising and also forms an effective image of a company on customers mind.

How?? And Why Vanity numbers are popular marketing tools??

Having a vanity number has various benefits and they form an essential part of the business.

As many business owners have already taken the vanity numbers that are easy to remember, this helps the company to establish an independent identity.

Here are some favorite examples of toll-free vanity numbers that get phones ringing for the businesses which invest in them.

1-800-FLOWERS

John McCann, the owner of Small Flora plenty store acquired this 1800 number in 1986 and became the largest floral company in the world.

Flowers are ordered coast-to-coast through this 1800 number and eventually became popular and one of the leading industry. Critical to its success is the credibility associated with its 800 number, which is immediately memorable, industry-defining, and synonymous with ordering flowers for a loved one.

1-800-HURT-NOW

1-800-HURT-NOW is one of the most popular toll-free numbers for legal marketing. It has become a popular legal company and the credit goes to 1-800 number. These numbers somehow give a great impact on your business and its success.

Even the best lawyers in the business can easily be drowned out by a clever competitor marketing campaign. And that campaign could be a “1-800 number”!!

1-800-BEACHES

I guess I don’t even need to remind you about 1-800-BEACHES commercial. This number is a shining example of marrying industry with intent to create a great marketing number. Vanity numbers make online and offline marketing campaigns more effective.

So, when the next time you will plan your vacation this is the number you are going to try. Right??

If you too want such numbers, Ziffy is always there to provide such fancy vanity numbers for your businesses. Many people find it difficult to remember long numbers but when the numbers are catchy and fancy, it is almost impossible to forget them. These numbers easily stick to your mind as soon as you see them.

These numbers have some really great benefits and you need to know about it ASAP!!

  • It builds your brand as well as you get easily recognized among people

Just like a good domain name makes an impression online, a good vanity number adds credibility to it. Your brand is something which only works when it become popular and when people start recognizing you.

Ziffy offers you some amazing fancy vanity numbers which just not build your brand image but also easily recognizable among people.

  • It’s reachable widely and makes market presence

With just one vanity number you can reach out to anybody across the world and let your service gain presence.

Who doesn’t want that additional edge over the competitors? Every business owner works on becoming famous and being able to reach widely among people. A good vanity number gives larger than life impression, it makes customers believe that you are widely accessible and are popular.

  • It customizes Call Routing as per business needs

If you are planning to expand your business in a nearby country then, by setting up specific call routing rules can help you automatically route the inbound calls based upon time of day, channel, agent’s location and skill set.

This helps customers to remember only one number instead of individual numbers per store.

  • It increases customer response rate

With having various advantages and features, Vanity numbers help business build stronger relations with the customer.

How??

Well, these numbers are easy to remember and this help customer to make a huge number of calls. Customers relate 800 toll-free numbers as top customer service and high standards of satisfaction. And thus, increases customer response rates.

Keeping these benefits in mind, it becomes easy for you to set up a professional image and increase sales number significantly.

 

Brand Building with Vanity Numbers

vanity-numbersWhen you talk about the brand value then everything should be unique and special that no other local or brand can have. Same apply to the numbers, they should be singular and easy to remember so that your audience can quickly recall your brand name with the contact number.

Vanity numbers are fancy numbers (or toll-free numbers), they are in easily remembered sequence and ended with repeated digits such as Dominos (6888 6888), Pizza Hut (3988 3988), OLA Cabs (3355 3355), Just Dial (88888 88888) etc.

Does vanity number really make your business prominent ?

    • According to the recent study vanity numbers can improve:
      • Recall rates of billboard ads by 84%.
      • Nine times more effective broadcast advertisement.
    • After hearing, 72% of people can exactly recall the number what they heard.

Above research clearly indicate that the vanity numbers not only implied a sense of trust but also improve a prospect’s recall ability, that they will pick up the phone and call when they need your goods or services.
No matter what is your company size, your clients have been conditioned to associate 1-800 telephone numbers with large, established, and trustworthy businesses.

How to get the vanity numbers ?

All you need to do is select the provider and contact them to choose your number. However in the past, security of vanity telephone number was not simple as it is today, this is all possible because of the internet and online telephone services.
You don’t have to worry that the particular number can only equip by the particular provider. Because all providers access the same database, so they all have the identical numbers. You can choose your own provider based on pricing, availability, and customer satisfaction.

Vanity numbers will not take the place of your local telephone number instead of your provider points all your incoming calls from your direct business line to your vanity number. This process is extremely simple and seamless for both consumers and for businesses.

In addition, you will always have to give your audience at least a reason to call you. Vanity numbers help you the most because when you advertise, people will swiftly recall these numbers that’s why 90% of Americans have used toll-free numbers to contact a company after watching an advertisement.
They boost consumer recall rate and make existing advertising far more effective.

3 Biggest Myths About Vanity Toll Free Numbers Debunked!

Myths-About-Vanity-No_600x300

Ultra-expensive, not meant for small businesses and all catchy numbers are already taken! There are a few myths about vanity numbers that need to be dispelled. All those who have taken a fancy towards vanity numbers but have wrong notions about them, need to clear their vision. Yes, it is true that owing to certain prevalent myths about vanity numbers, a lot of small business owners shy away from buying them. Debunked here are a few myths.

Curious? Read here

 

Things You Should Know About Toll Free Numbers but Do Not Know

toll

There is nothing new about the concept of toll free numbers yet there is a huge number of subscribers that are not familiar with their basics and therefore they often end up in choosing the wrong package or a service that does not meet their requirements. Let us have a quick look at some of the things which business enterprises should know but they do not know.

Vanity Numbers: What are they?

To put it in layman terms, vanity numbers are the contact numbers that are used by business firms for advertising. The basic purpose of these vanity numbers is to promote name of the company through contact number. Besides the three-digit prefix code that represents the service provider, rest of the numbers represent name of your company or the products that you sell. For instance, a number 1800-EAT-HEALTHY informs the people that this is a contact number which belongs to a food joint.

How These Toll-free Numbers Work Actually?

Toll-free numbers work just like the traditional land line numbers, they differ in their charging system. These numbers allow the calling party to make calls absolutely free of cost. But, the subscribers need to pay for the incoming call charges. However, all vanity numbers are monitored by a central association and the subscribers need to consult toll free directory to get an idea about the numbers available before him.

Which Connection Should You Choose?

Most of the subscribers prefer either new or dedicated connection for their toll free numbers. However, if you opt to convert your present landline connection into toll free connection, several risks like line distortion and connection failure can be reduced.

How Can You Get the Right Number?

Those who are looking for toll free numbers which can help them promote their organizations and can improve their services should have a quick look at the following tips:

  • You have the option of choosing one vanity number for the same office and also have the option of choosing the same number with different types of location codes.
  • Choose only a licensed service provider. This will let you register your company in the vanity number directory.
  • Always make it a point to subscribe for more than one channels or missed call service so that you do not miss the calls of any of your valuable customer that can be a good prospect for you.