Although a website designer keeps almost a comprehensive detail about users’ problem before designing the website but still visitors might get confused. You can give a basic idea of your product or service through your content but can’t gratify the visitors fullest in first go. Here comes the concept of ‘call-to-call’. This service enables website visitors to directly communicate with the support in just a click. Click-to-text, click-to-message etc are the other names used for click-to-call.
The click-to-action button is incorporated into the website as the button. In case of any confusion or query, the user simply clicks on this button and an internet call i.e. VoIP is established between the system or mobile through which user has performed the calling action, and the business support. The only thing a visitor needs to make connection is a microphone so talking and listening processes could be performed.
A best example of click-to-call
A book contains whole and descriptive information still students rely more on schools, colleges, tutors, coachings, teachers and professors etc. Why? Do they posses more information in their mind than books?
The ground reason behind this is that books show everything in very elaborative manner but the tutor or guide points out only what is important to know and the short idea of the whole chapter.
Similarly, your website contains voluminous information but visitors don’t prefer reading thoroughly because of two reasons – first, shortage of time and second the ambiguity issue. In both the cases, click-to-call or click-to-message is a best solution to resolve reader’s confusion without wasting much time.
It is a free service
For making any call, there will be no toll deducted on the caller’s side as this calling is absolutely cost-free. Since the calling process is free, visitor takes very less time to make the call. Also, the caller needs not to dial more than a few numbers.
It is the contrary process of CRM based click-to-callback where each website visitor is asked to leave his phone number so that support team of website could make a call back. In click-for-talk or click-to-dial service, the caller makes a real time connection with the representative and queries about all his doubts and questions.
The click-to-call service doesn’t essentially need a separate infrastructure rather it is supported by advanced telephone systems as well. The phone number is given in form of link, when the visitor clicks the link, the calling application of the phone establish a connection between the caller and the representative.
Below are the features of call-to-action service:
- Phone calls can be routed even in advanced phone sets as well.
- It provides users a web form to fill his personal information for healthy lead generation.
- Click-to-call is not limited to certain website rather it can be used on any website.
- The number is inserted as a link in website page, PDF, email or any other document.
- All calls can be tracked and the report is generated accordingly. Read more….