Which Toll-free Number is Right For Your Business?

With the frequent digitalization in India, about all organizations are shifting towards making their online presence. Entrepreneurs are using multiple expensive and inexpensive marketing methods to revamp their social reach but the heavy investment is not possible for all size of organizations. Hence, Toll-free number service is a top affordable solution that helps businesses to reach their customers without paying much. This number is reflected on the company website and the caller can call on the same number free of cost for any product, service or company related query.

In the early days, you were required a proper infrastructure before setting up a business that needs plenty of amount and time both. With the use of an easily memorable toll-free, you can run your business everywhere without investing much time and money.

There are different type of business numbers:

  • Toll-free number
  • Vanity number
  • Local numbers

Toll-free number

Most of the organizations are using toll-free numbers for their business. The prefix attached to these numbers 800. 888 etc., gives callers a feeling to make a free call for any query.

Vanity number

These are the trendy numbers because these numbers are very eye-catchy and easy to memorize. The format of vanity number is 1800-XYZ-ABCD. These numbers play a great role in your business branding as callers have to put less effort for dialing the easy sequence of numbers.

Local numbers

These numbers are area-bound numbers so these are used only within a specific region where the code can be used.

Process to find the best number for your business

Very first, the toll-free number should be used by those organizations only which can afford the call rates. Toll-free numbers are always preferred by the customers because they don’t need to pay a penny for their any sort of query. The make calls free of cost and ask for all the problems or confusion they have.

If you want to build a strong business brand, vanity numbers should be your only choice as such number reflects a strict professional image of your brand.

If you have a low budget for your business and you want to run it in your own area or any other specific region then, you must go ahead with a Local Number.

Customer Retention: Best Business Policy

The toll-free numbers are used to increase the company access to the customers. No wonder, creating new customers or prospects is way more tough than retaining the existing customers. Always remember, the old customers are the advocate customers and only advocate customers contribute a big portion of the business benefit. So, now when you relocate your business, you might lose your old customers and push your business in danger. In such situation, a toll-free number works greatly and can save your business growth. No matter where you do shift your business, your old consumers can contact you with no trouble and extra investment.

The customers can call you anytime and make purchase smoothly. Apart from customer retention, the toll-free numbers help you to improve your products and services by receiving the genuine feedback from the users. Users can easily share the problems they are facing after the use of service or products so you can fix the bugs in order to fulfill the customer need.

Easily memorable numbers

The vanity toll-free numbers show an easy sequence of number pattern so whenever someone looks these numbers for the first time, can remind easily to make any future call. The best part of these numbers is it presents a very strong professional image of your company brand.

Improve management system

The toll-free number service providers offer companies an IVR along with the number that helps customers not to wait much and redirect their call to the concerned department. Also, each call is recorded and maintained in the database. This information can be used in the future for better decision making or business model optimization.

Benefits of Toll-free Numbers

  • Nationwide access to business
  • Free calling for callers
  • Easily memorable vanity numbers
  • Round the clock customer support
  • Multi-level service offer

Thus, it can be concluded that using a toll-free number for making a good online presence is a great stay that works effectively. It also helps you to find the feet in the competitive market.

Why Toll Free Numbers Can’t Be Ignored In The Age Of Smartphones

Do you see people using landlines much? In this technological world where everyone is using a smartphone and making long distance calls without paying the extra amount, why would they prefer a toll-free number especially when barely people have a landline set in their home? It’s really a good point of discussion that why people are still unable to ignore the use of toll-free numbers. Well, the mindset that landline is now out of scope and people to have seen the red flag to it – is not fairly true rather the actual scenario is somewhat different.

As per the report generated by CDC (Center for Disease Control) – 50% Americans still prefer using the landline phones. In America, 26% of 26-40 years old use landline to keep in touch with family or friends. 17% non-family members find landline is the best communication method.

Again my same question is, why can’t landline be cut entirely from the current trend? Backup facility? Yes, it may be but there are numerous other reasons too. Many areas are like that have very poor access to a broadband connection. Today with each new launch of mobile, the technicality is being increased so it is tough for old people to operate such advanced system as they are not much aware technology. While the business doesn’t use a toll-free number just because they think that it is a good way to cater those people who rely on landlines but yes, it can be a reason to some extent too.

Not only do tollfree numbers offer free communication method, but they avail different valuable facilities too. Some are mentioned below:

  • A toll-free number method is the easiest way to contact the company.
  • There is not the risk associated with this service and also, you can get the feeling of a large company regardless of your business size.
  • The toll-free solution is a cost-effective method of increasing business reach. Only a fraction of the amount of that you invest in arranging local numbers at different geographic location-is required for the overall setup.
  • Vanity number concept is not new and takes your business brand to heights. These numbers are easily memorable so the customer can memorize easily and collect the benefit of all the latest offers.
  • The customers don’t need to talk or wait for different departments rather their call is directly transferred to the concerned department so they can resolve their query easily.
  • The customers don’t need to talk or wait for different departments rather their call is directly transferred to the concerned department so they can resolve their query easily.
  • The toll-free number setup doesn’t require any special arrangement rather you can install it on your own mobile number. It is kind of virtual number that helps you in business branding.

Regardless of how perfect a website looks, visitors may have some confusions or queries that they find making clear through phone call only. The phone call system is the most effective way to attract the buyers and convert them for the transaction. Also, the customers can get the quickest response for their problems. The toll-free number solution is an affordable solution that helps largely in business branding.

Rise Above The Ordinary With A Business Toll-Free Number

Few people along with an idea started a company. Initially, they were three members when they decided to open a website and displayed their mobile numbers there, on a business card and distributed among their customers. A few years later, the business started growing and increased their staff to 30 employees and the customers also grew more and more. Now, they were not able to handle all the calls of customers at just one go, most of the time their customers have to hold on phone to talk to the representative. They thought of using a toll-free number. But, changing the number now, will make them lose some of the valuable leads. If they would have thought of having a business toll-free number earlier there situation would have been different from now.

Having a business toll-free number can work wonders for your business. No matter how big or small your business is, it will handle all your calls efficiently and effectively. The calls which are important to you and the time when you get a maximum call is all known easily and you don’t have to worry about the timing at all. This will also help you to ensure, which is the time when you receive the maximum number of calls and you could focus on that timing to make your prospective customers your permanent one.

Today, there is more than 40 million toll-free number in use. Are you in this number or out of it? If not then you must surely make it to the increasing number and increase the record in 2017 as a business without a toll-free number stands nowhere near a business with a toll-free number.

A business Toll-free number has the power to make your company’s brand a fancy one and will improve your company’s goodwill. Having a toll-free number means:

A Toll-Free Number Gives You Identity

When you get an 1800 number, it is solely your business number i.e. you can easily use it for your business purposes and people will remember you with this number only. It will act as a brand for your business and gives you a new identity that is how people will know you. Many popular companies use a toll-free number that most of them are known by it and people know it verbally. 1-800-FLOWERS, 1-800-HURT-NOW, 1-800-BEACHES are the most popular toll-free numbers that let their business grow higher. And, it’s a fact that these numbers have increased their goodwill and plays a major role in their success.

Your Customers Are Handled More Efficiently

Toll-free numbers maintain your customers more efficiently i.e. when you share your number with your customers, they call you anytime and they always receive an answer from your side. The customers are handled in the simplest and easy way that they like to call you very often and want to buy your product. How well you treat your customers will only make them like your business and will trust you more.

Business Communication becomes Smooth

When your customers make a call, they hear a fancy recorded voice from the other end. This will add a value of your company in front of your customers and they will be propelled to use your services as communication is the key while you talk. If you are available to your customers anytime they call, it will certainly add value advantage to your company and you can make an efficient smooth business call.

Enhance Data with Minimal Error

Being a business owner you have to keep records of all the data about when your customers called you and when they get a reply and are they satisfied or not. These things happen and query raise but what you do? Work on it and try to reduce errors? These facts are very important to get your data right and work accordingly. With good information and data available to you, you will more easily be able to work based on the facts available to you.

A business when takes off, go slow initially and it may be small and you think that you don’t need branding for your business. But, later you realize that wish I would have used toll-free number earlier cause now I have to change my number and all these problems occur.

Make the most of it today, and buy a business toll-free now!

How Branding Finds Wings With Toll-Free Numbers

Your brand is represented every single point in your business. Have you ever thought of branding your own business? Well, I know many of you did brand your company by advertising, by designing a good logo, by designing templates and design to your website, create a tagline, and many more strategies. But, have you ever thought of using a toll-free number? If not, then let me tell you that a toll-free number helps a lot in building up the brand image of your company and with it, branding will find wings on its own.

People who do not know about your business, know you through your website and if that website flashes a toll-free number where customers can make a call without getting tensed about the call rates, this makes them imagine that your business is branded offering facilities to its customers. After all, what we want is customer satisfaction and what can be better than that they call you without getting worried about their call rates and talk endlessly.

Business Brand Image Increases!

As an entrepreneur, you did think of many instances and thought of using it to make your business grow higher and higher but what you thought of achieving and building your position in the market is not as easy as you have thought. A toll-free number is an important tool for business and make look like a business. People from various business sizes prefer having a toll-free number to gain its importance from startups to even well-established everyone prefers it.

“Without a toll-free number, your business is not existing”.

Make Your Business Fly Higher With Toll-Free Number!

If you have been thinking that toll-free number is an expensive deal and will cost you heavy then let me tell you that it is absolutely no more a luxury thing that a business cannot afford for themselves.

A toll-free number can look for:

  • Gaining attraction by fancy vanity numbers

If you want to brand your business and make your product popular in the market, vanity number comes in handy. They help your business attractive as when your customer will know that you have a fancy toll-free number they feel easy in connecting you. A number that is easy to rememberable, dial, and recommended to others will create its importance on its own. For example, a company manufacturer of flowers used the toll-free number 1800-FLOWERS to offer services to its callers and customers.

  • Customers will call you freely without any call charges

As they say the best things in life is free. The same goes for business when someone is offering his business with some free facilities they get attraction most than any other things. The approach of many businesses is to present their business best and built up their brand and the perfect way to make it happen is to make customers happy. A toll-free number is the best way to make them happy as when they call they do not have to suffer from the huge amount of call rates and they can easily talk without biting a hole in their pockets.

  • Connect globally to everyone

The growing use of internet all over the world helps the business deliver services and products remotely to any part of the world. Now, to connect with your customer you do not require local contact number but with a toll-free number, you can easily call them from any part of the world. This gives the customer feel assured that he is being listened and heard more easily and this increases your brand value.

Your business will gain importance and you will easily flourish in the market with a toll-free number.

5 Reasons Why Organizations Should Use 1800 Toll Free Number

When you are running a startup, do you think developing a powerful product and advertise it through content on your website would be sufficient for bringing enough business benefits?

Absolutely, ‘no’!

People might come across your website intentionally or unintentionally. And, in both the cases, some of them might get confused about the information mentioned on your website. In such cases, they raise some queries that are sorted out hours later. This long time span is enough to make your potential customers lose interest in you.

Here, the significance of toll free number come in sense that helps. It is a cloud telephony service that companies use to make users call them directly for any query or information. In this telephony system, callers make free calls and all bills are paid by the toll free subscriber or the called party.

You know almost everything about the mobile you are going to buy still you want salesperson to elaborate you everything, why?

Suppose you go to some electronic shop and ask for a particular mobile model you are interested in. Now before entering into the transaction cycle don’t you ask sales executive to tell you all the specification of the mobile?

Of course, yes!

This is simply because you want to make sure if all the research you made through internet is authentic or not, also, to know the information left. Similar case is true with businesses as well. Any potential customer who take interest in your product or service will try to collect enough data through website analysis but a toll-free number on the website makes a pave for users to know everything in detail.

Benefits of using 1800 Toll Free Number

There are a number of profits using a toll free number. Apart from business branding and credibility it helps effectively in organizational growth and here is how!.

  • Better Customer Experience

Won’t it be irritating for your website visitor who tries to connect you but doesn’t get any specific number to which he can call and stack data? You must use a toll-free number in your business so any customer can call directly on that number and resolve his queries with no hurdles. Resolving the customer issues frequently develops a better customer experience and keep them synchronized with your business.

  • Easy to Memorize

A strong point which is associated with the toll-free number is Vanity Numbers. These numbers can be remembered easily because of its simple and repeated sequence. Many successful business giants are using these numbers to increase their credibility and easy access to company for users so they can call any time easily.

  • Develop Credibility

Big organizations have already set their trust among people. The toll-free number helps enhance credibility for all business sizes. With a professional number, you can reflect an image of a renowned company that is targeted to fulfill customer needs. Sitting in the corner in your own home you project a very smart image with the help of this telephony service.

  • Easily Portable

You don’t want your customers to know when your office is getting shifted, right? Well, no need! And, you can do it silently as the toll-free number you are using currently would be same. Since once the number is assigned, it becomes yours and it is entirely up to you whether you forward it on your personal number or any other phone number which will remain same regardless of your location. Customers will have no idea about where you are operating from and they will be served as before.

  • Better Market Strategy

We have already discussed Vanity Numbers that help business to increase its credibility. Since these numbers are easy to remember hence people take very less time in dialing. It automatically increases the prospect volume. Another important market level benefit of using toll-free number is it captures enough information about each one who calls such as where the caller is calling from, a business he is running etc. This data is very helpful during a campaign for generating more leads, therefore, more sales and ROI.

Hence, 1800 toll-free number offers great benefits to all business verticals. Read more…

Vanity Number: An Intelligent Way For Business Branding

Projecting any business as the brand is not an overnight effort rather it takes a good portion of time to be done properly. The technology is growing so fast and each new technical advancement enables businesses to step forward a pace towards growth. In the list of such innovative implementations, the vanity number is given eminent position. Now, naturally,  the next question arises, ‘what is a vanity number?’, right?

What is a vanity number?

A vanity number is an alphanumeric combination, in which the digits are followed by the letters. These letters are chosen very carefully as it reflects the business image, certain product/ service or an acronym. These numbers enhance the business credibility and help the potential customers to easily memorize the company.

Sometimes a simple combination of digits is also used as vanity numbers. Since people remember words more than digits, therefore, companies prefer using alphanumeric integration so they can easily proceed the business branding.

For example, the splendid online marketplace for pizza delivery, Domino’s uses 6888-6888 customer care home delivery vanity number to help people. Using such simple combination reduces the human effort for searching and dialing multiple digits for making an order.

Another good example is, Beacon Hospice is using vanity number 1-800-HOSPICE for its service area in England. Now you can see that how easily this number can be memorized. Also, it gives a strong reflection for a certain business and helps a lot to increase inbound calls.

Benefits of Vanity numbers

Customers nowadays are running out of time and more demanding than ever before. They have no time to make a research on your product or services rather it is your responsibility to pop up your business before them in some fascinating manner. You have very limited marketing materials to prove yourself unique and beneficial. A minor mistake can blow away the whole business image and your potential customers. Now here worth noticeable to know how vanity number works as a protection shield for any organization.

  • Provides you with competitive advantage

Crafting an easily memorable phone number that directly links a concept to your organization gives a smooth way to all consumers to walk upon. It significantly increases the recall rate, inbound calls which, in turn, raises up the sale. Web-based lead generation has become common now and almost each organization is using it. A vanity number is a new technical approach to establishing a business brand and helps you to run a market campaign.

  • More calls, more sales

All organizations using the easily retaining vanity numbers have seen a considerable rise of 24% in their business as per statistical records. These numbers work as the best marketing material and help to generate more revenue. You can educate what your business is all about to people. You receive more call for your talented sales team to deal with and ultimately it brings business.

  • High ROI (Return on Investment)

The vanity number increases inbound calls 10% more than the web leads. It is natural, more calls mean more lead generation and more lead generation means more revenue. Therefore, investing for magical easily memorable numbers gets you back the whole amount in no time with extra profit.

  • Increases business credibility

How do you react to any unknown VIP number call? Do you ever call them fake?

Of course, no!

The similar case is true for organizations as well. When you have unique vanity number, it reflects a very positive image to the audience. It enables people to trust your services or products without doing many investigations.

  • Increases the number of repeat callers

Suppose any caller calls you for resolving his queries and after querying he doesn’t get into the transaction phase maybe because he is not in the condition to make the purchase. Now if you are using a vanity number, the caller can easily call you back to proceed further when he finds himself in a convinced and stable position. Thus, you can easily raise the number of repeat callers with the help of vanity numbers.  Read more….

 

 

 

All you want to know about Vanity Numbers

Most of the business owners are not aware of the fact that they can use vanity numbers for a lease. If you are one of them then continue to read on!!

If an organization doesn’t have a toll-free number, it can get vanity numbers on a lease. The ideal way to maximize the customer base is through marketing and a vanity number promise to give you rapid expansion through marketing. These numbers are powerful tools for advertising and also forms an effective image of a company on customers mind.

How?? And Why Vanity numbers are popular marketing tools??

Having a vanity number has various benefits and they form an essential part of the business.

As many business owners have already taken the vanity numbers that are easy to remember, this helps the company to establish an independent identity.

Here are some favorite examples of toll-free vanity numbers that get phones ringing for the businesses which invest in them.

1-800-FLOWERS

John McCann, the owner of Small Flora plenty store acquired this 1800 number in 1986 and became the largest floral company in the world.

Flowers are ordered coast-to-coast through this 1800 number and eventually became popular and one of the leading industry. Critical to its success is the credibility associated with its 800 number, which is immediately memorable, industry-defining, and synonymous with ordering flowers for a loved one.

1-800-HURT-NOW

1-800-HURT-NOW is one of the most popular toll-free numbers for legal marketing. It has become a popular legal company and the credit goes to 1-800 number. These numbers somehow give a great impact on your business and its success.

Even the best lawyers in the business can easily be drowned out by a clever competitor marketing campaign. And that campaign could be a “1-800 number”!!

1-800-BEACHES

I guess I don’t even need to remind you about 1-800-BEACHES commercial. This number is a shining example of marrying industry with intent to create a great marketing number. Vanity numbers make online and offline marketing campaigns more effective.

So, when the next time you will plan your vacation this is the number you are going to try. Right??

If you too want such numbers, Ziffy is always there to provide such fancy vanity numbers for your businesses. Many people find it difficult to remember long numbers but when the numbers are catchy and fancy, it is almost impossible to forget them. These numbers easily stick to your mind as soon as you see them.

These numbers have some really great benefits and you need to know about it ASAP!!

  • It builds your brand as well as you get easily recognized among people

Just like a good domain name makes an impression online, a good vanity number adds credibility to it. Your brand is something which only works when it become popular and when people start recognizing you.

Ziffy offers you some amazing fancy vanity numbers which just not build your brand image but also easily recognizable among people.

  • It’s reachable widely and makes market presence

With just one vanity number you can reach out to anybody across the world and let your service gain presence.

Who doesn’t want that additional edge over the competitors? Every business owner works on becoming famous and being able to reach widely among people. A good vanity number gives larger than life impression, it makes customers believe that you are widely accessible and are popular.

  • It customizes Call Routing as per business needs

If you are planning to expand your business in a nearby country then, by setting up specific call routing rules can help you automatically route the inbound calls based upon time of day, channel, agent’s location and skill set.

This helps customers to remember only one number instead of individual numbers per store.

  • It increases customer response rate

With having various advantages and features, Vanity numbers help business build stronger relations with the customer.

How??

Well, these numbers are easy to remember and this help customer to make a huge number of calls. Customers relate 800 toll-free numbers as top customer service and high standards of satisfaction. And thus, increases customer response rates.

Keeping these benefits in mind, it becomes easy for you to set up a professional image and increase sales number significantly.

 

Brand Building with Vanity Numbers

vanity-numbersWhen you talk about the brand value then everything should be unique and special that no other local or brand can have. Same apply to the numbers, they should be singular and easy to remember so that your audience can quickly recall your brand name with the contact number.

Vanity numbers are fancy numbers (or toll-free numbers), they are in easily remembered sequence and ended with repeated digits such as Dominos (6888 6888), Pizza Hut (3988 3988), OLA Cabs (3355 3355), Just Dial (88888 88888) etc.

Does vanity number really make your business prominent ?

    • According to the recent study vanity numbers can improve:
      • Recall rates of billboard ads by 84%.
      • Nine times more effective broadcast advertisement.
    • After hearing, 72% of people can exactly recall the number what they heard.

Above research clearly indicate that the vanity numbers not only implied a sense of trust but also improve a prospect’s recall ability, that they will pick up the phone and call when they need your goods or services.
No matter what is your company size, your clients have been conditioned to associate 1-800 telephone numbers with large, established, and trustworthy businesses.

How to get the vanity numbers ?

All you need to do is select the provider and contact them to choose your number. However in the past, security of vanity telephone number was not simple as it is today, this is all possible because of the internet and online telephone services.
You don’t have to worry that the particular number can only equip by the particular provider. Because all providers access the same database, so they all have the identical numbers. You can choose your own provider based on pricing, availability, and customer satisfaction.

Vanity numbers will not take the place of your local telephone number instead of your provider points all your incoming calls from your direct business line to your vanity number. This process is extremely simple and seamless for both consumers and for businesses.

In addition, you will always have to give your audience at least a reason to call you. Vanity numbers help you the most because when you advertise, people will swiftly recall these numbers that’s why 90% of Americans have used toll-free numbers to contact a company after watching an advertisement.
They boost consumer recall rate and make existing advertising far more effective.

Do you know why your Competitor Use Vanity Numbers

Do you know why your Competitor Use vanity Numbers

Considering a vanity number for your business? A vanity number will not only help your business sound more professional but also look more professional.

Vanity numbers are easy to remember so they’re great for companies who do business over the phone on a national level or those who spend a lot of money on display advertising, like a billboard. Relying on customers to remember the 10 digit number they just saw on a billboard as they pass on the highway is simply unrealistic. Expecting them to remember something like 1-800-Flowers as they drive by makes a lot more sense.

Once you have left your job and decided to earn as much as you want, you explore all the possible ways to set up a profitable business. Whether you have made up your mind to not join a business or have left the job to start a business venture, there are certain things that you need to pay heed to.

Branding

Vanity phone numbers are an extension of name recognition, a process those in the marketing business call branding. Once you purchase your toll free vanity phone number, your customer base will expand further when you include that number in your advertising, whether it’s in your print media, billboards and other signage, or on a company vehicle.  When a service or product is needed, the customers immediately know where to go.  Your telephone number is both the name identified with your product or service, as well as the roadmap that leads them to your door.

Improves Customer Experiences

Vanity phone numbers help improve the customer experience for several reasons. First of all, because vanity numbers are memorable and unique, they help improve customer recall. When clients are exposed to a vanity number, they may not need to call the business right away. Your competition understands this, so they use vanity numbers to make sure that potential customers have the phone number memorized well before it’s time to actually place the phone call. Vanity numbers also help prevent misdials, which happens when recall is poor. Overall, when a customer sees that the business has used a vanity number, they get the immediate impression that it was done for their benefit and it shows that they are valued.

Customer Savings

When customers look at businesses and phone number choices, they say having an 800 number makes the business seem more credible. In other words, customers see a business that has invested in a vanity number as one that will be around for awhile. When a person invests in a product, they like to know the business will be there to answer questions and to purchase from again. The toll-free vanity number says you are here to stay.

Don’t let your competitors be the only ones to benefit from using them. Reserve your vanity 800 number today!

How Vanity numbers helps in Advertising

How Vanity numbers helps in advertising

Vanity numbers are telephone numbers that are especially selected to convey a message in the digits of the telephone number themselves, or selected to be easy to remember. Vanity toll free numbers are a great marketing tool to use for businesses of every size. Vanity numbers are any phone numbers that you select uniquely to provide either an easy number to remember, or numbers that spell out a message related to your brand. A toll free vanity number makes for a great brand building tool. A toll-free vanity number is easily remembered by the target audience.

Vanity toll free numbers are a great solution to advertise your business.  Marketing efforts and brand reputation are essential for business growth and success.  Vanity numbers tell consumers who you are, what you do and how they can reach you.

Benefits From Using Vanity Numbers for Advertising

All the large corporation uses Vanity numbers. These large corporations uses vanity numbers for years, and continue to use them, giving their customers an easy number to remember and way to reach them.

According to a recent study, vanity numbers can actually double recall rate over traditional numeric telephone numbers. The study also found that,  72% of consumers correctly recalled the vanity 800 number after hearing one 30-second radio advertisement, compared to the 5% of consumers who recalled the numeric toll free number.  Premium toll free vanity numbers give your brand image the boost you’re looking for, while offering a convenient way for your customers to reach you.

Implementing a vanity number into your radio or television commercial, does not have come at a high cost, either. Some service providers offer these at the same price as a regular toll free number. Additionally, vanity toll free numbers are free for the caller.

When you have a vanity toll free number, you have the advantage of advertising with it. Like we mentioned above, these numbers are easier to remember than other toll free numbers so when you’re advertising with it, it’s more likely that your audience will remember it. With a vanity toll free number, advertising on radio and television commercials is shown to be very effective. Because your memorable number will be announced on the radio and shown on the TV, it gives potential customers another avenue to see your business